New Jersey Chamber of Commerce
New Jersey Chamber of Commerce

 


www
njchamber.com
 
 
MONEY SAVING DISCOUNTS
 

10% Discount for Chamber Members Advertising in Valassis RedPlum™ Shared Mail Package

Valassis – one of the nation's leading media and marketing services companies Valassis (NYSE: VCI) delivers value to consumers how, when and where they want through our consumer brand, RedPlum™.

Want to convert competitors’ customers? Increase shopping frequency? Introduce new products? Whether you’re looking to reach customers across the nation, saturate a region or penetrate a specific neighborhood, the Shared Mail Package lets you do it with efficiency, effectiveness and maximum return on investment. The Shared Mail Package consists of: The Shared Mail Wrap , Single Sheet Inserts and Four-Page Inserts .

Benefits

  • Unparalleled Reach: A coast-to-coast network that regularly reaches 9 out of 10 American homes
  • Engaging: Sub-ZIP Code targeted shared mail inserts reach your best customers
  • High readership: 70% of all U.S. households look at the Shared Mail Package weekly*

    *TNS Custom Studies, NFO WorldGroup, 2008.

Today’s economic climate changes consumer landscape

Current economic conditions are changing the consumer landscape. Consumers who are cutting back are looking for deals more than ever, and that’s where RedPlum™ comes in.

Studies show:

  • 91% of consumers will change their buying behavior in 2008 and 2009 – Vertis Customer Focus® 2008: Economic Study
  • 70% of those cutting back indicate that ad specials are more important to making their shopping experience more enjoyable – Vertis Customer Focus® 2008: Economic Study
  • 67% of consumers are more likely to use coupons during a recession – Promotion Marketing Association Coupon Council
  • Nearly 60% of free-standing insert coupon redeemers are new or lapsed buyers – Valassis FSC FSI Analysis Survey Results, June 2008

SPECIAL DEAL

10% DISCOUNT FOR NEW JERSEY STATE CHAMBER MEMBERS ADVERTISING IN OUR REDPLUM SHARED MAIL PACKAGE

Contact Meredith Williams at mkwillia@valassis.com or 215-681-8575 to get a custom trade area analysis for your advertising goals.

New Jersey Chamber of Commerce